Friday, June 12, 2015
Mindset of the New MillennialWith close to 75 million people and a projected spending power of $1.4 trillion by 2020, understanding the mindset of the Millennial generation is more than important for brands today - it's mission-critical. Yet getting through to this generation of independent, critical thinkers is not so simple. Yes, there is a lot of information about how much time they spend on the Internet, and how fixated this generation of 18- to 34-year-olds is with its mobile devices and all the ways to self-express and stay connected via technology.
Tuesday, September 16, 2014
Wednesday, August 13, 2014
Wednesday, April 23, 2014
Its enjoying the little things in life that makes us happy, according to a new study by Time Magazine. (Time, April 13, 2014, Eric Barker). Here are some no-cost to low-cost ideas that work from Waldorf Astoria Park City from my recent article in DM News: